Michelle Branch

If you’ve ever strolled through The Village Medford Center on a crisp Rogue Valley evening, you know there’s a special kind of magic in the air. Between grabbing dinner, catching up with friends, and taking in the vibrant local energy, it’s easy to see why this spot is the beating heart of our community. But tucked right inside the plaza lies a powerhouse of passion, kindness, and unstoppable energy that is transforming lives one dance step at a time. Meet Sydney Smedley, the heartwarming...

Ever felt like your standard Friday night routine needed a dose of secret passwords, vintage glam, and serious Prohibition-era energy? If you haven't heard the whispers circulating through the center of our local scene lately, there’s a secret hiding right under our noses in Southern Oregon. Tucked quietly behind an unsuspecting storefront, The Butterfly Club is turning ordinary nights out into unforgettable 1920s-style secret escapes. We aren't the only ones obsessed with this place. In a...

If you’ve spent any time at The Village Medford Center lately, you’ve likely noticed the bustling energy around two of our favorite sister stores: Kid to Kid Medford and Uptown Cheapskate Medford. While Kid to Kid focuses on the little ones—from babies to growing kids—Uptown Cheapskate covers the teens and adults. Together, they create a one-stop resale paradise for the whole family right here in Southern Oregon. But the real magic behind these stores comes down to the local family running...